I don't think that Honda ever wanted to build those EV's in the US, but was probably required to by the prior administration to at least attempt to meet the EPA's alternative fuel and fleet fuel mileage requirements. Now that those regulations are gone for at least the next 2 1/2 years or so, there really isn't any pressure to build these vehicles.

And yet another fabulous win for Trump. So. Much. Winning.

> ..the unpredictable nature surrounding American EV incentives..In its release marking the announcement, Honda made it clear that it expected to incur further financial losses over the long term if it went through with launching the cars.

When you cannot sell cars without taxpayer-funded incentives (basically offering a “discount” I paid for already), you fucked up.

When you’re forced to follow that up with admitting you would have lost in the long run if you even tried to, you really fucked up.

That last statement was meant to be forgotten, but it only confirms the obvious; Honda cannot and should not try to make an EV knowing it will be at a loss.

No. You won’t mock Honda for that until you can find a maker who can. Without assuming the customer can afford a rolling mortgage.

For both domestically manufactured products and imported, even domestically made products will have to import material, 50 years of global trade can not be erased in a couple years, I don't think Trump gives a darn about where a product is made he just wants to extract as much wealth as he possibly can

The USA started out as a federal republic but has since degenerated into a kleprocratic neo-feudalist banana-republic run by a criminal mafia oligarchy

I think Toyota and Honda are two auto-makers that have stood out for their excellence in building hybrid vehicles that are truly reliable, at reasonable price-points.

Full EVs don't necessarily seem like they're so relevant for them to build, even if both have dabbled in it a bit.

Right now in America? The reality is, apartment and condo dwellers typically have no good option to charge an EV at home. Some may make do with a workplace that provides EV charging in their parking lot or garage. But even that prob

It's a very rational response, and certainly impossible for a business to plan when the rules (e.g. tariffs) are changing on a daily basis

Certainly China seems far ahead of everyone, US as well as Japan, in being able to build low-cost desirable EVs.

Of course the tariff playing field is far from level, and Trump is likely to flip-flop on what he's imposing on which country based on what he had for lunch, what presents they've sent him, etc.

It may be that even though China is the low-cost producer than Japan still has an advantage in the US market because Trump is choosing to penalize them less than China, but that can change in a heartbeat and therefore isn't something that it makes sense for a manufacturer to plan around. Even if Trump made some "commitment" to Japan over tariffs, his words are meaningless, as I'm sure the whole world is well aware.

In the meantime, the official goal of tariffs is supposedly to encourage domestic manufacture, but Trump's buddy Musk doesn't seem to be stepping up to the challenge, no anyone else. The car manufacturers have all learnt that it's more profitable to sell fewer expensive SUVs than more entry level cars, and new cars in the US are increasingly becoming a luxury item than many can no longer afford.

MAGAts are not interested in such newfangled contraptions.

Pfft. They should get their head outta their ass and start RE-Making more Affordable Dependable Cars. They and the rest of the industry lost their way, they got too comfortable with these "Incentives". and placating to the Democrats gov't silly policies.

The rules for car manufacturing require them to meet pollution rules. But they managed to get higher pollution amounts for larger cars. Then they proceeded to make bigger and bigger cars. Which resulted in larger prices.

Now the US cars are too big for anyone outside of the US to buy. Nobody wants vehicles that big and expensive if they have a choice of smaller cars.

With the current inflation, even US citizens do not want the large, expensive US made cars.

The solution is obvious - require all cars, regardless of size, to meet the tight pollution rules for the smaller cars. We can still make the larger cars, just expect a lot more electric vehicles.

First they claim this is because of tariffs...but aren't vehicles with final assembly in the U.S. free from most tariffs?

Then, they claim their product is not competitive with Chinese competitors...with a vehicle they were going to assemble in the U.S.? That also makes no sense. Why wouldn't the manufacture it in Asia?

Then, they claim this will cost them $15.8 billion in financial losses. Unless that is a wildy-inflated made-up number, that represents ludicrously bad management.

Honda is doomed. In 20 y

...that the nonsense around Hyundai and the ICE raid at that Georgia plant really didn't help.

https://www.usatoday.com/story/news/nation/2025/11/08/korean-americans-foreigners-biggest-ice-raid-hyundai/86950317007/

-the week gas prices shoot up 25% due to a war. Nice.

> Honda also called out changing customer values in China, with buyers focusing more on software features and less on things like fuel efficiency and cabin space.

Nobody in their right mind buys cars based on their software features. It's the people who change their phones every year, with the new product releases, driving this perception in the auto industry.

Why would you buy a car - that you'd likely need to keep for five to ten years - because of software features that will likely only get bug fixes and updates for maybe a year, if ever?