News: 0179008602

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Adobe's Premiere Video Editor is Coming To iPhone For Free (theverge.com)

(Thursday September 04, 2025 @05:22PM (msmash) from the random-act-of-kindness dept.)


An anonymous reader shares a report:

> Adobe is bringing its video editor Premiere to iPhone, [1]promising "pro-level" editing on the go for free . The app will launch later this month, with an Android version also under development.

>

> The Premiere app features a familiar multi-track timeline, with support for an unlimited number of video, audio, and text layers. There's automatic captioning, 4K HDR support, and one-tap exporting to TikTok, YouTube Shorts, and Instagram -- including automatic resizing that frames content for each platform.

>

> The iOS version of Premiere will be free to download and use, though Adobe says there will be charges for additional cloud storage and generative AI credits. Speaking of, it includes support for Adobe's generative sound effects and AI-powered speech enhancement, plus a wider range of AI assets generated through Adobe Firefly. If you'd rather not use AI content, there's a selection of Adobe fonts, along with images, sounds, music, and video assets that are free to use.



[1] https://www.theverge.com/news/771236/adobe-premiere-iphone-ios-video-editor-android



When (Score:1)

by Gonoff ( 88518 )

When will it be available for modern smartphones?

iPhones don't qualify.

Re: (Score:2)

by VaccinesCauseAdults ( 7114361 )

“with an Android version also under development.” Or are you thinking of something else?

Re: (Score:2)

by drinkypoo ( 153816 )

> In truth iPhone users rarely bother defending their devices because

...their screens are broken and they didn't see what you wrote anyway.

I have a personal Android phone and a work iPhone. The work iPhone has failed at doing its OS update two or three times in a row, then today when I needed to actually use my phone to call people for work it as saying I haaaaad to update iOS and RIGHT AWAY. While it was not a big hardship to click emergency and then cancel (with only a slight pucker factor for "I sure hope this prick doesn't dial 911 when I press emergency") and then dial

Re: (Score:2)

by ArchieBunker ( 132337 )

Ok that made me chuckle.

Free to install, then you need credits for 'AI'.. (Score:2)

by Fly Swatter ( 30498 )

It's the razor blade model. The handle is free, oops I forgot what century we are in, I mean the handle is cheap and they make money on the over priced blades.

Re: (Score:3)

by nightflameauto ( 6607976 )

> It's the razor blade model. The handle is free, oops I forgot what century we are in, I mean the handle is cheap and they make money on the over priced blades.

A little different. Razor blades didn't include the option of learning from every use. Adobe is just as obsessed as every other company right now with aggregating your data into their cloud so they can train their AI features on it. That's the only reason they're offering this for free to any users. Of course, if the users make heavy use of it and use much cloud storage, they'll be able to charge them for their storage, while still using their data for training their AIs. The more data you give them, the mo

Re: (Score:2)

by Fly Swatter ( 30498 )

You must be lucky to never have had a razor blade takes it's little share of blood. Turns out they all want your blood; blades, AI, corporate...

Economic model? (Score:2)

by davidwr ( 791652 )

"Adobe says there will be charges for additional cloud storage and generative AI credits."

Is that the whole of their economic model? Is this designed to be a "teaser to get you addicted so you pay for paid content or tolerate ads"?

Importantly, does their economic model rely on me giving them rights to my data that I'd rather keep for myself or that I might not have the legal right to give them?

How does that saying go, "if you aren't paying for it, you are the product, but the reverse is not always true."

Re: (Score:2)

by Fly Swatter ( 30498 )

Since it's presumably within the app, Apple wants their 30 percent when you pay for the AI credits, right?

Monthly allotments arriving within 720 days. (Score:1)

by Mrakodrap ( 5037013 )

1: fund the fish pond. 2: wait. 1-2-3 years. 3: milk the fish pond with sudden subscriptions.

Re: (Score:2)

by dgatwood ( 11270 )

> 1: fund the fish pond.

> 2: wait. 1-2-3 years.

> 3: milk the fish pond with sudden subscriptions.

Yeah, there's an Admiral Akbar meme here.

Never trust anybody whose arm is bigger than your leg.