Rivian Now Says It Will Make Fewer Electric Vehicles This Year Than It Did in 2023
(Friday October 04, 2024 @11:24AM (msmash)
from the how-about-that dept.)
- Reference: 0175190989
- News link: https://tech.slashdot.org/story/24/10/04/1524230/rivian-now-says-it-will-make-fewer-electric-vehicles-this-year-than-it-did-in-2023
- Source link:
Rivian said it would make [1]fewer electric vehicles this year than it did in 2023, resulting from a parts shortage. From a report:
> The news came as the company reported third quarter production and delivery numbers that came in below analyst expectations. Rivian says it expects to produce between 47,000 and 49,000 vehicles this year, down from the 57,000 vehicles it originally forecast. That number was flat from the previous year, when the company produced 57,232 vehicles and delivered 50,122. Rivian said the disruption is due to "a shortage of a shared component on the R1 and RCV platforms," referencing the company's R1T and R1S vehicles, as well as its commercial van platform. "This supply shortage impact began in Q3 of this year, has become more acute in recent weeks and continues," the company added.
[1] https://www.theverge.com/2024/10/4/24261908/rivian-q3-production-delivery-forecast-supply-shortage
> The news came as the company reported third quarter production and delivery numbers that came in below analyst expectations. Rivian says it expects to produce between 47,000 and 49,000 vehicles this year, down from the 57,000 vehicles it originally forecast. That number was flat from the previous year, when the company produced 57,232 vehicles and delivered 50,122. Rivian said the disruption is due to "a shortage of a shared component on the R1 and RCV platforms," referencing the company's R1T and R1S vehicles, as well as its commercial van platform. "This supply shortage impact began in Q3 of this year, has become more acute in recent weeks and continues," the company added.
[1] https://www.theverge.com/2024/10/4/24261908/rivian-q3-production-delivery-forecast-supply-shortage
Have to get the cost down (Score:3)
There needs to be more EVs in the 25-35K price range. "Normal people" don't buy 100K cars.
Re: (Score:2)
> There needs to be more EVs in the 25-35K price range. "Normal people" don't buy 100K cars.
Nissan Leafs new are $28k-$38k with a range of 150-215 miles depending on configuration. For many, that's plenty of range and a perfectly functional daily driver.
Re: (Score:2)
> "Normal people" don't buy 100K cars.
There are marketing strategies which are quite successful in not targeting the "normal people" segment of the market. Porsche and Patek Philippe are two brands that come to mind. They just don't want you as a customer.
It's actually not that bad a strategy. Make your product look exclusive and more people will want it. More people wanting EVs is a good thing (at least that's what the greenies tell me). And the price is economically sound. The customer is trading a higher up front price for lower operating c
Re: (Score:2)
Yeah it's a bit of an EV investment death loop out there right now.
-To increase volume you have to drop prices
-In order to drop prices you need much more production on batteries to drop the per unit costs on the costliest item in the vehichle.
-In order to increase production you need a big capex to build factories and secure materials futures.
-You can't sell enough $70k vehichles to show investors growth to get that capex because the market is flooded with vehichles in that price range.
-Pause production on