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Vodafone, Three hustle to tie knot before regulators crash wedding

(2024/03/22)


Vodafone and Three UK have mere days to convince Britain's competition authorities that a merger won't harm consumers. Failure to do so will result in a deeper probe of the proposed corporate marriage.

The pair went [1]public with the coupling in June , promising to sink £11 billion into 5G infrastructure over the next decade. Unions have already expressed concern over the deal, claiming it could [2]force up prices for the combined 27 million customers of both companies, ultimately boosting profit margins for shareholders.

The Competition and Markets Authority (CMA) started to inspect the potential impact of the merger in [3]January to ascertain if it could result in a lessening of competition, and today decided that reducing the total number of four mobile operators to three is a cause for concern.

[4]

"Millions of people in the UK depend on effective competition in the mobile market in order to access the best deals for them," said Julie Bon, Phase 1 decision maker at the CMA.

[5]

[6]

"Whilst Vodafone and Three have made a number of claims about how their deal is good for competition and investment, the CMA has not seen sufficient evidence to date to back these claims.

"Our initial assessment of this deal has identified concerns which could lead to higher prices for customers and lower investment in UK mobile networks. These warrant an in-depth investigation unless Vodafone and Three can come forward with solutions."

[7]

Three UK is considered to offer the "lowest prices" of the four local operators, the CMA said.

[8]Brits blissfully unbothered by snail-paced mobile network speeds

[9]UK merger of Vodafone and Three in competition watchdog's crosshairs

[10]BT to spell out contract price hikes in pounds and pence

[11]Unite the union claims Vodafone and Three merger is about 'corporate greed'

It is also worried the merger "may make it difficult for smaller mobile 'virtual' network operators such as Sky Mobile, Lebara and Lyca Mobile to negotiate good deals for their own customers, by reducing the number of mobile network operators capable of hosting these 'virtual networks'."

Vodafone and Three UK now have five days to put forward "meaningful solutions" or the Phase 2 probe will commence.

Ahmed Essam, Vodafone UK CEO, said in a statement: "Having reached this important milestone, we look forward to working with the independent panel on the Phase 2 process. By merging our two companies, we will be able to invest £11 billion to help the UK realize its ambitions to be a world leader in next-generation 5G technology, and increase competition across the industry.

"This transaction will create an operator with the scale required to take on BTEE and VMO2, give MVNOs greater choice in the wholesale market and is in the wider interests of customers, competition and the country."

[12]

Three UK boss Robert Finnegan said: "The current market structure is holding the UK back, which is not good for customers or competition. By creating a third player with the necessary scale to invest, the combination of our two companies will deliver one of Europe's most advanced networks and move the UK into the digital fast lane, benefiting customers from Day One."

Kester Mann, director of consumer and connectivity at analyst CCS Insight, described the deal as being "poised on a regulatory knife-edge" but reckons if both parties "make further concessions – such as divesting assets like mobile spectrum – they should just about get it over the line.

"My view remains that the deal should be approved. It is better to have three strong providers than two that are dominant and two that are sub-scale. Blocking it could thwart the long-term development of the UK's telecom infrastructure." ®

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[1] https://www.theregister.com/2023/06/14/its_official_vodafone_and_three/

[2] https://www.theregister.com/2023/12/14/unite_the_union_claims_vodafone/

[3] https://www.theregister.com/2024/01/26/vodafone_and_three_merger_cma/

[4] https://pubads.g.doubleclick.net/gampad/jump?co=1&iu=/6978/reg_onprem/networks&sz=300x50%7C300x100%7C300x250%7C300x251%7C300x252%7C300x600%7C300x601&tile=2&c=2Zf25KCtkt1LhiXqH2s6@FwAAAEU&t=ct%3Dns%26unitnum%3D2%26raptor%3Dcondor%26pos%3Dtop%26test%3D0

[5] https://pubads.g.doubleclick.net/gampad/jump?co=1&iu=/6978/reg_onprem/networks&sz=300x50%7C300x100%7C300x250%7C300x251%7C300x252%7C300x600%7C300x601&tile=4&c=44Zf25KCtkt1LhiXqH2s6@FwAAAEU&t=ct%3Dns%26unitnum%3D4%26raptor%3Dfalcon%26pos%3Dmid%26test%3D0

[6] https://pubads.g.doubleclick.net/gampad/jump?co=1&iu=/6978/reg_onprem/networks&sz=300x50%7C300x100%7C300x250%7C300x251%7C300x252%7C300x600%7C300x601&tile=3&c=33Zf25KCtkt1LhiXqH2s6@FwAAAEU&t=ct%3Dns%26unitnum%3D3%26raptor%3Deagle%26pos%3Dmid%26test%3D0

[7] https://pubads.g.doubleclick.net/gampad/jump?co=1&iu=/6978/reg_onprem/networks&sz=300x50%7C300x100%7C300x250%7C300x251%7C300x252%7C300x600%7C300x601&tile=4&c=44Zf25KCtkt1LhiXqH2s6@FwAAAEU&t=ct%3Dns%26unitnum%3D4%26raptor%3Dfalcon%26pos%3Dmid%26test%3D0

[8] https://www.theregister.com/2024/03/20/brit_mobile_habits/

[9] https://www.theregister.com/2024/01/26/vodafone_and_three_merger_cma/

[10] https://www.theregister.com/2024/01/17/bt_price_hike_change/

[11] https://www.theregister.com/2023/12/14/unite_the_union_claims_vodafone/

[12] https://pubads.g.doubleclick.net/gampad/jump?co=1&iu=/6978/reg_onprem/networks&sz=300x50%7C300x100%7C300x250%7C300x251%7C300x252%7C300x600%7C300x601&tile=3&c=33Zf25KCtkt1LhiXqH2s6@FwAAAEU&t=ct%3Dns%26unitnum%3D3%26raptor%3Deagle%26pos%3Dmid%26test%3D0

[13] https://whitepapers.theregister.com/



No brainer

Flak

What a silly question to ask - when you have four operators and that goes down to three, it is inevitable that there will be a reduction in competition.

And this is NOT good for the consumer.

End of!

Re: No brainer

katrinab

O2 + 3 was blocked for that reason. I don't think Vodafone + 3 would make any difference there.

Re: No brainer

Lurko

"I don't think Vodafone + 3 would make any difference there."

Don't overlook that the government of that day actually have the final say. The idea that any regulator is "arms length" from government is twaddle, since the CMA directors and the CMA panel are all appointed by the Secretary of State (the relevant business minister), so after 14 years of this lot, which party will have appointed the overwhelming majority of post holders?

And with the current shower of piss we have for a government, they're all looking for new jobs in a few months time so what better than to cosy up to Vodathree? The next government have to live with any negative consequences, so it won't be the current lot's worry.

Re: No brainer

Anonymous Coward

And yet merging O2 with the largest MVNO was permitted.

Re: No brainer

katrinab

But they are different markets.

O2 is big in wireless infrastructre, not that big in the MVNO market, they have GiffGaff and 50% of Tesco Mobile, and not present at all in fixed line stuff because they offloaded that to Sky and were themselves offloaded from BT.

Virgin didn't have any wireless infrastructure, very big in the MVNO market, and very big in fixed line stuff.

Re: No brainer

Anonymous Coward

I disagree. Both Virgin Mobile and O2 sold cellular services to end users. For competition purposes, what else they do is beside the point.

The combined VMO2 company has ~30% of that market (not counting their 50% share of Tesco Mobile) which is within a couple of percent of what Vodathree would have.

Re: No brainer

Anonymous Coward

Fewer choices, certainly. But the argument being made is that if the merger doesn't go through there will be fewer choices anyway.

That is certainly possible. I guess phase 2 will decide how likely it is.

The perfect combination

Jedit

Imagine a network with Vodafone's prices and Three's infrastructure. Shareholders will benefit massively!

Customers, on the other hand...

Re: The perfect combination

Andy Non

I wouldn't wish Vodafone's customer service on anyone.

Re: The perfect combination

DJV

Absolutely! I left Vodafone because of their lousy (customer) service for Three (a slightly lesser evil) via a short stint with EE, so I am not at all chuffed to hear about this merger. Are there any good mobile providers left in the UK?

Re: The perfect combination

blackcat

My OH works for VF so get the staff discount on sim only plans. We're still both on 3 :)

Re: The perfect combination

katrinab

O2's customer service is pretty good.

Re: The perfect combination

Lurko

"O2's customer service is pretty good."

Until something goes wrong, everybody's customer service is pretty good.

Unfortunately judging by complaints to Ofcom, O2 are now the worst of both MNOs and larger MVNOs.

https://www.ofcom.org.uk/phones-telecoms-and-internet/advice-for-consumers/telecoms-and-pay-tv-complaints

And that's a big fall. Before VM merged with O2, between 2012 and 2021, O2 had consistently low complaint to Ofcom scores, for much of that time being the best performer. Since VM got their hands on O2 in mid 2021, O2's complaints performance has been getting worse, and in a very linear fashion that suggests it's not merely the stochastic nature of the data.

Starfish

Sure, prices won't go up, the same way that we wouldn't be charged for European roaming.

If you mess with a thing long enough, it'll break.
-- Schmidt