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  ARM Give a man a fire and he's warm for a day, but set fire to him and he's warm for the rest of his life (Terry Pratchett, Jingo)

Atari pulls nostalgia power move and buys homebrew community forum

(2023/09/08)


Planning a bit of retro fun over the weekend? The news that Atari is to acquire retro gaming forum AtariAge might dampen your enthusiasm or raise your spirits, depending on your point of view.

While the gaming community might be all agog for Starfield and Baldur's Gate 3, a substantial number still remember the "good old days" when game size was measured in kilobytes and consoles enjoyed a wood-effect exterior.

Atari certainly does and, despite some notable [1]hiccups , recently [2]unveiled the 2600+ console, described by the company as a "faithful recreation" of the original model. The device can accept original titles in its cartridge slot.

[3]

The company has, therefore, been getting serious about its IP and the games available for the hardware, which is where AtariAge comes in.

[4]

[5]

AtariAge started life as a community forum and repository for long-obsolete Atari hardware. Its forums cover a variety of consoles – including the venerable 2600 – and have been extended over the years to encompass Sega and Nintendo hardware as well as Texas Instruments, Apple, and Commodore kit.

While a figure has not been disclosed for the [6]acquisition , the site's founder, Albert Yarusso, will become Atari's internal historian. Atari has also promised not to censor speech on the forums. A new e-commerce infrastructure is set to be put in place – something Yarusso had begun working on before Atari's involvement.

[7]

The change has mostly been met with approval by the community. After all, despite subscription options, enthusiasm for an obsolete platform will not keep the lights on by itself.

[8]Start rummaging: Atari's new 2600+ console supports vintage cartridges

[9]Atari Video Computer System returns in Lego form

[10]ZX Spectrum: Q&A with some of the folks who worked on legendary PC

[11]Helios-NG: An open-source cluster OS that links the Atari ST and Commodore Amiga

However, some users have expressed disquiet at the change. One [12]said : "What often starts as idea for non-direct monetization, sooner or later brings questions about ROI, profitability and how to improve some KPIs like Average Revenue Per Active User."

An Atari representative [13]responded : "All we can do is ask you to keep an open mind and give us time to prove you wrong."

Another member [14]noted : "The reputation that Atari, SA has built up with a large chunk of the community over the past few years can be charitably described as less than stellar."

The acquisition carries the whiff of inevitability about it, particularly in light of Atari's plans to breathe life into the 2600 with a console capable of running the original's cartridges.

[15]

Yarusso said: "With the new 2600+ console, Atari is certainly interested in compelling, original content to augment that platform." ®

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[1] https://www.theregister.com/2019/03/19/atari_reboot_delayed/

[2] https://www.theregister.com/2023/08/23/start_rummaging_ataris_new_2600/

[3] https://pubads.g.doubleclick.net/gampad/jump?co=1&iu=/6978/reg_offbeat/front&sz=300x50%7C300x100%7C300x250%7C300x251%7C300x252%7C300x600%7C300x601&tile=2&c=2ZPuZhdU0D4IbQ-6EyPfJtAAAA5c&t=ct%3Dns%26unitnum%3D2%26raptor%3Dcondor%26pos%3Dtop%26test%3D0

[4] https://pubads.g.doubleclick.net/gampad/jump?co=1&iu=/6978/reg_offbeat/front&sz=300x50%7C300x100%7C300x250%7C300x251%7C300x252%7C300x600%7C300x601&tile=4&c=44ZPuZhdU0D4IbQ-6EyPfJtAAAA5c&t=ct%3Dns%26unitnum%3D4%26raptor%3Dfalcon%26pos%3Dmid%26test%3D0

[5] https://pubads.g.doubleclick.net/gampad/jump?co=1&iu=/6978/reg_offbeat/front&sz=300x50%7C300x100%7C300x250%7C300x251%7C300x252%7C300x600%7C300x601&tile=3&c=33ZPuZhdU0D4IbQ-6EyPfJtAAAA5c&t=ct%3Dns%26unitnum%3D3%26raptor%3Deagle%26pos%3Dmid%26test%3D0

[6] https://forums.atariage.com/topic/354609-atariage-atari/

[7] https://pubads.g.doubleclick.net/gampad/jump?co=1&iu=/6978/reg_offbeat/front&sz=300x50%7C300x100%7C300x250%7C300x251%7C300x252%7C300x600%7C300x601&tile=4&c=44ZPuZhdU0D4IbQ-6EyPfJtAAAA5c&t=ct%3Dns%26unitnum%3D4%26raptor%3Dfalcon%26pos%3Dmid%26test%3D0

[8] https://www.theregister.com/2023/08/23/start_rummaging_ataris_new_2600/

[9] https://www.theregister.com/2022/08/08/lego_vcs_2600/

[10] https://www.theregister.com/2022/04/30/zx_at_40/

[11] https://www.theregister.com/2021/12/06/heliosng/

[12] https://forums.atariage.com/topic/354589-atariage-atari-qa/?do=findComment&comment=5311094

[13] https://forums.atariage.com/topic/354589-atariage-atari-qa/?do=findComment&comment=5311116

[14] https://forums.atariage.com/topic/354589-atariage-atari-qa/?do=findComment&comment=5311140

[15] https://pubads.g.doubleclick.net/gampad/jump?co=1&iu=/6978/reg_offbeat/front&sz=300x50%7C300x100%7C300x250%7C300x251%7C300x252%7C300x600%7C300x601&tile=3&c=33ZPuZhdU0D4IbQ-6EyPfJtAAAA5c&t=ct%3Dns%26unitnum%3D3%26raptor%3Deagle%26pos%3Dmid%26test%3D0

[16] https://whitepapers.theregister.com/



Grab your data and run.

Ideasource

Time for the users to start scraping the forums in preparation to migrate all useful information to a new platform.

Homebrew exists to beneficially supplement the artificial shortcomings and barriers of commercial shortcomings and business-purposed limitations.

Often to the technical embarrassment of the commercial actors.

Ie

"you've been telling us for years it's impossible/unfeasible.

now some guy in his basement through it together in their spare time? Did you lie to us or are you just incompetent"

Being owned by the manufacturer is a clear conflict of interest.

Re: Grab your data and run.

cookieMonster

Yep, they’re fucked

I guess the Intellivision money finally ran out.

ThomH

Comment added to memorialise the very cosy relationship that Tommy Tallerico seemed to enjoy with AtariAge when it came to moderating out everything but the most effusive praise for his Intellivision Amico con. Something very fishy was afoot there.

Thieves respect property; they merely wish the property to become
their property that they may more perfectly respect it.
-- G. K. Chesterton, "The Man Who Was Thursday"