Apple brings DIY fix-it store to Europe, UK – with gritted teeth
- Reference: 1670401630
- News link: https://www.theregister.co.uk/2022/12/07/apple_self_service_repair_store/
- Source link:
People in Belgium, France, Germany, Italy, Poland, Spain, Sweden, and the UK can browse the online shop and find hardware – such as screens or cameras – as well as specific screws and tools to repair select devices, including the iPhone SE, iPhone 12, iPhone 13, and MacBook Air or Pro models.
The Self Service Repair Store first [1]launched in the US in April, offering over 200 spare parts and technical manuals instructing people how to take apart and replace gear inside their iPhones and laptops. Apple also rents out tool kits at $49 a week so people don't have to purchase expensive equipment for simple repairs.
[2]
"We believe the best technology for our customers and for the planet is technology that lasts, which is why we design our products to be durable and rarely require maintenance or repair," Jeff Williams, Apple's chief operating officer, [3]gushed in a statement.
[4]
[5]
"But when a repair is needed, we want customers to have many options for safe, reliable, and secure repair. That's why we're excited to launch Self Service Repair in Europe, giving our customers direct access to genuine Apple parts, tools, and manuals."
Apple would prefer that fans pay the super-corporation top dollar to do these repairs for them or, better still, replace their gadget with a brand new one. The iGiant refreshes its most popular products, such as the iPhone, every year, after all. It may make less money if people can fix their old gear by themselves.
[6]
That's why the iTitan has always been firmly against consumer groups advocating for a right to repair. But it's losing the fight to keep all of its hardware and tools in-house, as efforts to pass right-to-repair legislation and regulations – aimed at reducing electronic waste – force companies including Apple to make it easier for people to fix their own devices.
[7]Manufacturers could be forced to include repair instructions
[8]Junk cellphones on Earth would stack higher than the International Space Station
[9]Teardown shows Apple iPhone 14 Pro is not pro-repair
[10]EU proposes regulations for tablet battery life, spare parts
US President Joe Biden signed an [11]executive order in July 2021 encouraging the Federal Trade Commission to "limit powerful equipment manufacturers from restricting people's ability to use independent repair shops or do DIY repairs." The European Commission [12]proposed laws forcing hardware companies to provide access to spare parts and extend legal warranties on products for consumers.
This is far from the Right to Repair we need
There can be little doubt Apple opening Self Service Repair Stores is motivated by legislative pressure – regardless of the PR spin. For instance, Australia's Right to Repair laws only protect independent third-party repairers from manufacturer monopolies – they don't grant individuals power to arrange their own repairs. Apple has not yet shown any excitement to give customers access to parts and manuals Down Under.
Even with legal pressure, some campaign groups supporting Right to Repair policies in the EU argue that Apple's offering is both limited and expensive.
"Basically, this move by Apple aims to promote a vision of repair where the manufacturer almost completely retains control of the product – setting high prices for parts, scaring consumers away from self-repair – while using software to limit use of third-party spares as well as the reuse of existing parts," Ugo Vallauri, co-director of The Restart Project, [13]said in a statement.
"This is far from the Right to Repair we need."
[14]
The Register has asked Apple for comment. ®
Get our [15]Tech Resources
[1] https://www.theregister.com/2022/04/28/apple_selfservice_slammed/
[2] https://pubads.g.doubleclick.net/gampad/jump?co=1&iu=/6978/reg_onprem/personaltech&sz=300x50%7C300x100%7C300x250%7C300x251%7C300x252%7C300x600%7C300x601&tile=2&c=2Y5ByULumdSG-fk-fcMMy3QAAAEY&t=ct%3Dns%26unitnum%3D2%26raptor%3Dcondor%26pos%3Dtop%26test%3D0
[3] https://www.apple.com/newsroom/2022/12/apple-launches-self-service-repair-in-europe/
[4] https://pubads.g.doubleclick.net/gampad/jump?co=1&iu=/6978/reg_onprem/personaltech&sz=300x50%7C300x100%7C300x250%7C300x251%7C300x252%7C300x600%7C300x601&tile=4&c=44Y5ByULumdSG-fk-fcMMy3QAAAEY&t=ct%3Dns%26unitnum%3D4%26raptor%3Dfalcon%26pos%3Dmid%26test%3D0
[5] https://pubads.g.doubleclick.net/gampad/jump?co=1&iu=/6978/reg_onprem/personaltech&sz=300x50%7C300x100%7C300x250%7C300x251%7C300x252%7C300x600%7C300x601&tile=3&c=33Y5ByULumdSG-fk-fcMMy3QAAAEY&t=ct%3Dns%26unitnum%3D3%26raptor%3Deagle%26pos%3Dmid%26test%3D0
[6] https://pubads.g.doubleclick.net/gampad/jump?co=1&iu=/6978/reg_onprem/personaltech&sz=300x50%7C300x100%7C300x250%7C300x251%7C300x252%7C300x600%7C300x601&tile=4&c=44Y5ByULumdSG-fk-fcMMy3QAAAEY&t=ct%3Dns%26unitnum%3D4%26raptor%3Dfalcon%26pos%3Dmid%26test%3D0
[7] https://www.theregister.com/2022/10/19/ftc_repair_instructions/
[8] https://www.theregister.com/2022/10/14/international_e_waste_day/
[9] https://www.theregister.com/2022/09/27/apple_iphone_14_pro_repairs/
[10] https://www.theregister.com/2022/09/02/eu_tablet_battery_regulations/
[11] https://www.whitehouse.gov/briefing-room/statements-releases/2021/07/09/fact-sheet-executive-order-on-promoting-competition-in-the-american-economy/
[12] https://www.theregister.com/2022/04/07/ec_right_to_repair/
[13] https://repair.eu/news/apples-self-repair-programme-is-not-the-right-to-repair-we-need/
[14] https://pubads.g.doubleclick.net/gampad/jump?co=1&iu=/6978/reg_onprem/personaltech&sz=300x50%7C300x100%7C300x250%7C300x251%7C300x252%7C300x600%7C300x601&tile=3&c=33Y5ByULumdSG-fk-fcMMy3QAAAEY&t=ct%3Dns%26unitnum%3D3%26raptor%3Deagle%26pos%3Dmid%26test%3D0
[15] https://whitepapers.theregister.com/
It all would have been wonderful profits!
Wonderful, wonderful profits, if it not had been for those meddling governments! Who do they think hey are anyway? Do they believe they stand above the cult of HIS HOLY STEVE?
How dare they!
Self Repair... but only if you have a new phone...
So I just checked the Self Repair Store and you can't buy parts for anything older than the iPhone 12... so if I break my screen on my perfectly working iPhone 7+ I am s*** out of luck.
Whilst I appreciate the fact they have done something, at this point they might as well of done nothing and will likely use "low uptake" as a reason to argue killing it in the future... or maybe I'm just old and cynical...
Re: Self Repair... but only if you have a new phone...
I had a go at dismantling a dead 2nd generation iphone SE, and boy was it not designed to be dissasembled. My wife and kids insist on iphones, but after that experience, when my last phone broke (a Nokia) I bought myself a Fairphone 4....
No Mention Of "Planned Obsolescence" -- Why Not?
For example:
(1) My retail PC from Packard Bell (bought 1994) had a mechanical keyboard which was still in use in 2014. (Lifetime 20 years)
(2) My retail laptop from Acer (bought 2020) has a skinny keyboard which needs replacing (key failure) today. (Lifetime 30 months)
This trend is not accidental!! And nor is the demand for spare parts for Apple devices.
El Reg should investigate "planned obsolescence".......it's a ramp for corporations to extract more money!!!!
P.S. Also applies to software!!!
Apple and chips
Can you buy individual chips like USB charging chip?
The theory and the practice
Yes, you can buy the spare parts you need. But only to repair the newest models (which are the ones that are least likely to need repairing).
Oh, but we can price the parts as high as we like. And if we need to use the most expensive delivery method:? Well, that's just to ensure you get the best service - innit! Plus there's no guarantee that the parts won't be "temporarily out of stock" or that delivery times will be this side of the next ice age.
But legally, we are doing the bare minimum needed to comply with the tightest interpretation of the law.