Cross-discipline boffin dream team issues social media warning: FIX IT NOW!
- Reference: 1625041924
- News link: https://www.theregister.co.uk/2021/06/30/social_media_end_of_humanity/
- Source link:
The paper – which reads less like a study of a particular subject and more like the family of an addict planning an intervention – says social media, and specifically the misinformation and conspiracy theories prevalent therein, could lead to societal collapse.
In [1]an interview with Vox about the study, Joe Bak-Coleman, lead author and postdoctoral fellow at the University of Washington Center for an Informed Public, described the urgency of the problem:
One of the things about complex systems [like human societies] is they have a finite limit to perturbation. If you disturb them too much, they change. And they often tend to fail catastrophically, unexpectedly, without warning.
As a result, the authors of [2]the paper, entitled "Stewardship of global collective behavior" , argue that academics should be treating the way human society interacts with technology, and specifically social media, as a "crisis discipline".
This reflects a very specific set of circumstances surrounding the problem, as crisis disciplines – like climate change and conservation – tend to be phenomena that are not perfectly understood, as the paper acknowledges:
Crisis disciplines are distinct from other areas of urgent, evidenced-based research in their need to consider the degradation of an entire complex system – without a complete description of the system's dynamics.
Ah. So the world is potentially going to end, but we don't understand if, when or how it's going to happen. That sounds less than ideal. But is it really that big of an issue? Can we not just go back to looking at [3]pictures of cats and hope it all goes away?
[4]Deluded medics fail to show Ohio lawmakers that COVID vaccines magnetise patients
[5]How do we combat mass global misinformation? How about making the internet a little harder to use
[6]Judge denies Parler an injunction to force AWS to host the antisocial network for internet outcasts
[7]United States Congress stormed by violent followers of defeated president, Biden win confirmation halted
Co-author Carl Bergstrom, a biology professor at the University of Washington, says that perhaps we need to pay a little more attention.
Comparing the introduction of the internet and social media to the arrival of the printing press, he suggests that while [8]Johannes Gutenberg's invention ultimately had a positive effect, it wasn't without a lot of hurt in the short term that we would do well to avoid this time around:
The printing press came out and upended history. We're still recovering from the capacity that the printing press gave to Martin Luther. The printing press radically changed the political landscape in Europe. And, you know, depending on whose histories you go by, you had decades if not centuries of war... It reminds me of one of the least intelligent critiques of the [COVID-19] vaccines that we're using now: "We didn't have vaccines during the Black Death plague. And we're still here." We are, but it took out a third of the population of Europe.
Due to the fact the scientists know what they don't know regarding the effects of social media on collective behaviour, the paper proposes no solid solutions as such, beyond "stewardship of social systems", which is presumably fancy talk for improved regulation and oversight of Big Tech.
While [9]this may be in the works , the power of firms like Facebook, Google, and Apple makes it a hard sell. Also, [10]lumbering government response times to tech developments, combined with [11]the increasingly tribal, combative nature of political debate mean regulators and lawmakers frequently find themselves several steps behind online trends and unable to agree what to do about them in any case.
[12]
So there are a lot of problems with social media. But come on, they're not really going to lead to the end of the world, surely? Bergstrom thinks we could do what is required, but he is not altogether confident about how things will turn out [13]if nothing is done to rein in the "infodemic" of misinformation :
It's still possible to mitigate harm as you go through a transformation, even if you know you're going to be fine. I also don't think it's completely obvious that we are going to be fine on the other end.
Put him down for a maybe. ®
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[1] https://www.vox.com/recode/2021/6/26/22550981/carl-bergstrom-joe-bak-coleman-biologists-ecologists-social-media-risk-humanity-research-academics
[2] https://www.pnas.org/content/118/27/e2025764118#sec-8
[3] https://www.youtube.com/watch?v=zi8VTeDHjcM
[4] https://www.theregister.com/2021/06/15/magnetic_medics_ohio_covid_vaccines/
[5] https://www.theregister.com/2021/02/08/make_the_internet_harder_to_use/
[6] https://www.theregister.com/2021/01/21/parler_aws_injunction/
[7] https://www.theregister.com/2021/01/06/us_congress_trump_stormed/
[8] https://www.britannica.com/topic/printing-publishing/The-Gutenberg-press
[9] https://www.theregister.com/2021/06/24/us_antitrust_big_tech/
[10] https://www.theregister.com/2020/12/01/cffa_supreme_court/
[11] https://www.theregister.com/2019/10/24/election_security_bills/
[12] https://pubads.g.doubleclick.net/gampad/jump?co=1&iu=/6978/reg_offbeat/front&sz=300x50%7C300x100%7C300x250%7C300x251%7C300x252%7C300x600%7C300x601&tile=2&c=2YNxAwQcjyQpl5GMd5MpS4AAAAFI&t=ct%3Dns%26unitnum%3D2%26raptor%3Dcondor%26pos%3Dtop%26test%3D0
[13] https://www.theregister.com/2021/03/24/tech_antivaxx_disinformation/
[14] https://whitepapers.theregister.com/
A good start would be if MSM just refused to report on anything on social media. If Z-list celeb wants to make an announcement, let them use an old fashioned press release. Slowing down the dialogue and ignoring the nutters will soon help mitigate the problems.
Trouble is, what if paying attention to them is the ONLY way to stay in business? If the eyes don't turn, they don't get paid, don't get to pay the bills, and go under and all that.
Meh.
We've survived the misinformation from religion for a few thousand years, I'm sure we'll be fine..
"Stewardship of global collective behaviour"
The title of their paper tells you everything you need to know about the authors.
A bunch of academics who think they know better than the masses and how the masses should be steered.
If they really want to improve society, they may want to consider putting their weight behind the genuine improvement of educational standards, teach critical thinking and always asking questions rather than accepting everything one reads blindly on trust.
Of course good citizens shouldn't question too much though, should they?
Gutenberg's printing press did immense harm - short term
The most spectacular example of the harm done by printing was Malleus Maleficarum. It was an early best seller (the first bar the Bible, I think) which played a major role in reiving beleife in witchcraft. It would be a bit much to just blame that one book, but it was very influential and changed a lot of people's views.
The contemporary parellels would be things like people thinking covid vaccines are a plot by Bill Gates to control them because they "read it on the internet".
Not that books and newspapers cannot be used to circulate tosh too!
Re: Gutenberg's printing press did immense harm - short term
Part of the problem is not just the information itself but the speed at which it can spread. The printing press vastly accelerated the spread of information (good or ill), and the Internet has accelerated it to nearly the absolute limit. This is compounded by the reaction times of the parties involved. Nimble organizations can react quickly but run the risk of flying off the handle. Stable ones can thinks things through but may not react quickly enough when something comes fast. Governments and the like tend to the fall into the latter and are having trouble reacting to information that spreads and changes at a moment's notice combined with a public that is trending toward the former.
So: Do it like China?
looking at pictures of cats and hope it all goes away
The cats are looking back waiting for us to go away.
The Manx shall inherit the earth. (Or is the Siamese?)
Idiocracy is already there
And so-called social media are its prophets.
We're doomed!
My problem with social media is the infantilization of dialogue and intrapersonal conduct. Immature adolescent behaviour has become normal adult conversation. See eg Chris Whitty getting harassed. Somehow social media has permanently extended adolescence, at least for many more people than would have been the case without it. People need to get back to growing up, dealing humanely with those they disagree with, and respecting the wisdom and expertise of others.