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Give us a reason... not to buy a new handset? Samsung back-ports Galaxy S20 photo features to Galaxy 10 range

(2020/03/26)


Samsung has announced an update for the [1]Galaxy S10 and [2]Galaxy Note 10 that will imbue them with powers previously only available on the newer Galaxy S20 range.

The changes include Pro Video mode on the older handsets, music sharing over Bluetooth, and the ability to create customer photo filters.

Another addition is “Single Take”, which allows you to shoot consecutive pics for up to 10 seconds and then uses AI to recommend the best shot you’ve taken.

Better night mode, and night-time hyperlapse, are also trickling down.

S20 Ultra 5G: Samsung unfurls Galaxy flagship with bonkers 108MP cam, 6.9-inch display [3]READ MORE

All of which is lovely. Or as Samsung [4]put it , the new features “make the entire Galaxy experience even more enjoyable.”

They’ll certainly give those of us in lockdown new toys to play with. And then perhaps a reason not to buy a new Galaxy handset, seeing as last year’s model now has this year’s features. And all that in the middle of what analysts are already calling [5]the biggest fall ever in the history of the worldwide smartphone market .

Who'd have thunk it? ®



[1] https://www.theregister.co.uk/2019/10/17/samsung_galaxy_s10_note_10_fingerprint_bypass/

[2] https://www.theregister.co.uk/2019/08/22/samsung_note10_5g_laid_bare_three_antennas_mean_triple_the_fun_right/

[3] https://www.theregister.co.uk/2020/02/11/samsung_s20_ultra_5g/

[4] http://www.samsungmobilepress.com/pressreleases/capture-more-of-what-you-love-with-new-features-on-galaxy-s10-and-galaxy-note10

[5] https://www.theregister.co.uk/2020/03/23/biggest_fall_smartphones/

The value of branding

Charlie Clark

Erm, guys, this is lovely. But isn't selling new kit pretty important?

This one of the things Apple does all the time and gets plaudits for it.

It doesn't cost Samsung anything to do this and it adds value to the existing phones. This should make people more confident that they made a good choice which is important at the competition hots up and it's not as if owners of the Samsung 10 can be expected to want to switch any time soon: next to an I-Phone the S10 has become the corporate handset for many, not least because Samsung has committed to several years of full updates and things like One UI and DeX continue to improve.

Re: The value of branding

big_D

Exactly, people don't buy a new phone each year - most people I know are on a 4 - 7 year replacement cycle. If the manufacturer can generate some brand loyalty by providing long-term security updates and backporting software features to older phones, people will be more likely to stick with them come upgrade time.

An S10 user is fairly unlikely to buy an S20, so it makes sense to keep them keen.

a pressbutton

It could be the 'customer photo filter' stops anyone noticing that the S20 is the S10

Bet you missed the fnords as well.

"the ability to create customer photo filters"

Pascal Monett

Shouldn't that be "custom" photo filters ?

I know we're all in confinement, but editors need to pay a bit more attention. The amount of errors in articles since the beginning of the week has been on the rise by an order of magnitude.

Jim-234

I was actually about to upgrade to the S20 Ultra as my daily use phone from the Note 8 but since the 512gb one in unlocked was out of stock I waited a bit and now I'm thinking maybe see what the Note 20 has as I do kind of like the pen for those rare times I need it.

You will wish you hadn't.