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Jack Dorsey's Block Accused of 'AI-Washing' to Excuse Laying Off Nearly Half Its Workforce (entrepreneur.com)

(Sunday March 08, 2026 @11:34AM (EditorDavid) from the chip-off-the-Block2 dept.)


When [1]Block cut 4,000 jobs — nearly half its workforce — co-founder Jack Dorsey "pointed to AI as the culprit," writes [2] Entrepreneur magazine . "Dorsey claimed that AI tools now allow fewer employees to accomplish the same work."

"But analysts see a different explanation: poor management."

> Block more than tripled its employee base between 2019 and 2022, growing from 3,835 to 12,430 workers. The company's stock had fallen 40% since early 2025, creating pressure to cut costs. "This is more about the business being bloated for so long than it is about AI," Zachary Gunn, a Financial Technology Partners analyst, [3]told Bloomberg .

>

> The phenomenon has earned a nickname: "AI-washing," where companies use artificial intelligence as cover for traditional cost-cutting. Goldman Sachs economists estimate that AI is eliminating only 5,000 to 10,000 jobs per month across all U.S. sectors, hardly enough to justify Block's massive cuts.

"European Central Bank President Christine Lagarde told lawmakers in Brussels last week that ECB economists are monitoring for signs that AI is causing job losses," [4]reports Bloomberg , "and are 'not yet seeing' the 'waves of redundancies that are feared'..." And "a recent survey of global executives published in the Harvard Business Review found that while AI has been cited as the reason for some layoffs, those cuts are almost entirely anticipatory: executives expect big efficiency gains that have not yet been realized."

Even a former senior Block executive "is questioning whether AI is truly the reason behind the cuts," [5]writes Inc. :

> In a recent [6]opinion piece for The New York Times , Aaron Zamost, Block's former head of communications, policy, and people, asked whether the layoffs reflect a genuine "new reality in which the work they do might no longer be viable," or whether artificial intelligence is "just a convenient and flashy new cover for typical corporate downsizing." Zamost acknowledged that the answer is unclear and perhaps unknowable, even within Block itself...

>

> Looking more closely at the layoffs, Zamost argued that the specific roles affected suggest more traditional corporate cost-cutting than a sweeping AI transformation... Many of the responsibilities being eliminated, he argued, rely on distinctly human skills that AI systems still cannot replicate. "A chatbot can't meet with the mayor, cast commercial actors, or negotiate with the Securities and Exchange Commission," Zamost wrote. "Not all the roles I've heard that Block is eliminating can be handled by AI, yet executives are treating it as equally useful today to all disciplines."

>

> Ultimately, Zamost suggested that the sincerity of companies' AI explanations may not really matter. "It matters less whether a company knows how to deploy AI and more whether investors believe it is on track to do so," he wrote.

Indeed, whatever the rationale for Dorsey's statement, " Wall Street didn't seem to mind..." [7] Entrepreneur magazine — since Block's stock shot up 15% after the announcement.



[1] https://slashdot.org/story/26/02/26/2250206/jack-dorseys-block-cuts-nearly-half-of-its-staff-in-ai-gamble

[2] https://www.entrepreneur.com/business-news/jack-dorseys-block-cuts-4000-jobs-critics-claim/503108

[3] https://www.bloomberg.com/news/articles/2026-03-01/jack-dorsey-s-4-000-job-cuts-at-block-arouse-suspicions-of-ai-washing

[4] https://www.latimes.com/business/story/2026-03-02/ai-washing-how-companies-like-block-may-use-ai-as-layoff-excuse

[5] https://www.inc.com/leila-sheridan/jack-dorsey-blamed-ai-for-4000-layoffs-a-former-block-exec-says-thats-not-the-real-story/91312392

[6] https://www.nytimes.com/2026/03/04/opinion/block-jack-dorsey-layoffs-ai.html

[7] https://www.entrepreneur.com/business-news/jack-dorseys-block-cuts-4000-jobs-critics-claim/503108



It's simple (Score:2)

by liqu1d ( 4349325 )

AI improves productivity is the argument for layoffs. If a company is doing well then that increase in productivity leads to an increase in output meaning more money. If you cut headcount to just remain at your previous output then something is wrong. So either the AI isn't leading to productivity or it was never about the AI to begin with. Most of the work I've seen people claiming to end would have been doable without the bloat of a LLM layer. We've had if else statements for ages now. In my completely un

put up or shut up (Score:2)

by OrangeTide ( 124937 )

If the claim is to be made that AI boosts productivity enough to cut staff in half, then show your work.

But they won't! They'll have a new excuse next quarter why their revenue and productivity isn't growing. And they'll ask for more capital to buy compute equipment they don't actually know what to do with. Great news for chip makers but bad news for another AI-entangled fintech.

actual troll comment, i apologize (Score:1)

by invisiblefireball ( 10371234 )

gAIwashing

AI is the scapegoat maybe. (Score:2)

by UnknowingFool ( 672806 )

While some jobs are being lost to AI, this former [1]Amazon hiring manager says AI is not the real reason. [youtube.com]; AI is the excuse. In her experience at Amazon, they hired way too many and sometimes the wrong people during and following CoVID. Part of it was politics and power plays as more people meant more power for the manager. But Amazon would have to admit this was the reason for letting these people go now, especially to shareholders. It is far easier to sell to shareholders that they found a cheap and effecti

[1] https://www.youtube.com/watch?v=uyCcgG4nm90&t=279s

No passes accepted for this engagement.