Comcast Keeps Losing Customers Despite Price Guarantee, Unlimited Data (arstechnica.com)
- Reference: 0180694192
- News link: https://tech.slashdot.org/story/26/01/29/2324200/comcast-keeps-losing-customers-despite-price-guarantee-unlimited-data
- Source link: https://arstechnica.com/tech-policy/2026/01/comcast-keeps-losing-customers-despite-price-guarantee-and-unlimited-data/
> The Q4 net loss is more than the 176,000 loss predicted by analysts, although not as bad as the 199,000-customer loss that spurred [Comcast President Mike Cavanagh's] comment about Comcast "not winning in the marketplace" nine months ago. The Q4 2025 loss reported today is also worse than the 139,000-customer loss in Q4 2024 and the 34,000-customer loss in Q4 2023.
>
> "Subscriber losses were 181,000, as the early traction we are seeing from our new initiatives was more than offset by continued competitive intensity," Comcast CFO Jason Armstrong said during an earnings call today, according to a [3]Motley Fool transcript . Comcast's residential broadband customers dropped to 28.72 million, while business broadband customers dropped to 2.54 million, for a total of 31.26 million.
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> Armstrong said that average revenue per user grew 1.1 percent, "consistent with the deceleration that we had previewed reflecting our new go-to-market pricing, including lower everyday pricing and strong adoption of free wireless lines." Armstrong expects average revenue per user to continue growing slowly "for the next couple of quarters, driven by the absence of a rate increase, the impact from free wireless lines, and the ongoing migration of our base to simplified pricing." Comcast Connectivity & Platforms chief Steve Croney said the firm is facing "a more competitive environment from fiber" and continued competition from fixed wireless. "The market is going to remain intensely competitive," he said.
[1] https://arstechnica.com/tech-policy/2026/01/comcast-keeps-losing-customers-despite-price-guarantee-and-unlimited-data/
[2] https://www.cmcsa.com/static-files/2445b35f-2af9-4ec0-adfa-6f5a89582bc0
[3] https://www.fool.com/order/fe_offers/wf/a820a583-00c4-4a96-b92d-17bdc1a06013?c=sa-unlimited-access-bg-149-ai-banner&afsrc=1&aid=8976&irclickid=14GXq%3AQ6VxycTvv2tD28yVrmUku0y8TX80SRVM0&irgwc=1&paid=8976&partnerid=10078&psource=esaimpwdg0500042&source=esaimpwdg0500042&utm_campaign=ai-disrupt-op&utm_medium=affiliate&utm_source=impact&waid=8976&wsource=esaimpwdg0500042&testId=op-sa-ai-nomo&cellId=1&campaign=sa-ai&source_system_name=fool_splitter
LOL price guarantee (Score:3)
As T-Mobile taught us, price guarantees are worthless. Verizon charges an economic conditions fee regardless of guaranteed prices.
They're double ultra deluxe fucked. (Score:2)
I'm trading one asshole for another. AT&T is currently ripping up my neighborhood, laying fiber. Nearly 20 years after they said they would.
They likely won't lose the elderly, inertia and all that. But I'll jump ship the instant it's declared 'stable'
AT&T has an shit router unless you bypass it (Score:2)
AT&T has an shit router unless you bypass it and don't get that air shit (lower caps / not an real IPv4)
Quality (Score:2)
Maybe... just maybe... they shouldn't have god awful fucking shit quality service, both the ISP connection itself, and their customer service !?
chickens coming home to roost at spamcast (Score:3)
They've spent decades abusing their customers (and everyone else) with their endless corporate bullshit, network abuse, price hikes, service outages, etc...
And when people start finding reasonable alternatives, SURPRISE.... They take advantage of them.
Thats what happens when you lose your monopoly spamcast. The second I was able to get fiber at my premise, I dropped them the same day.
Got 3 times the speed, for half the price. Latency also dropped quite a bit too.
I'm one of them (Score:3)
Last year I switched from XFinity broadband to a local company called Ezee Fiber. XFinity kept raising their prices, they make it all but impossible to bring your own devices (cable modems), and there were numerous service outages. The last straw was when service went out on a Friday, and they said they could come out and take a look at the problem by the next Wednesday. Instead, I switched providers, and had my service up and running the next day. Plus, it was 5x faster (5 GBps) and came with a WiFi 6 router with no monthly rental fees. I did not save money on the new service, but the customer service is 10x better. So far, I'm very happy with the switch.
must be nice to have an local company with fiber (Score:2)
must be nice to have an local company with fiber not all of us have that. For some it's comcast or slow DSL maybe an 2th cable co.
Re: (Score:2)
Nice, but I had to wait years before it arrived.
Re: (Score:2)
Yeah, they literally just laid fiber in our neighborhood a couple of years ago. For many years, Comcast was the only option.
Funny thing is, after EzeeFiber came through the neighborhood, AT&T decided they'd better get in on the act, and they too laid fiber. But while EzeeFiber took a month or two to lay fiber to 2500 homes, AT&T took a couple of years, and hit several gas lines in the process. Still having three options is nice, and keeps prices down.
Huh... (Score:2)
Pissing off your customers by ignoring them, making cancellation impossible and being voted the worst customer service in America for over a decade straight, Doesn't breed customer loyalty? Who knew? ;-D
Space internet is the future (Score:3)
10,000,000 satellites in space beaming internet. And no they won't Kessler-ize. They won't collide often either as they will be placed in low earth orbits fifty to a hundred miles from each other (space is huge). That's the future.
"Intensely competitive" (Score:4, Informative)
I think that means "when there is any alternative to Comcast available in a given area".
I used them for several years, and they dropped out nearly every time it rained. Which wasn't just an inconvenience - I work from home.
I got a second ISP account with a local provider, who didn't have the best reputation for reliability, but I used them as a backup.
After I set up monitoring on the lines I realized my connection to the local ISP was actually really stable, and dropped Comcast.
It was a great decision. No calling to negotiate the price down every year, it works in the rain, and the people there are really nice. They cost about 1/3 what Comcast charged, too.
Hey Comcast (Score:2)
You burnt too many bridges over the last 20+ years. Now you wonder why customers are leaving when they can. As soon as fiber became available in my area I instantly switched. It's less than half the price, many times faster, and far more reliable. Oh, and my fiber provider has a TRUE price guarantee. What is advertised is what I pay, not a penny more, and in over two years now no price increases. You're a relic Comcast ... bye bye. Your asshole ways did you in.
Oh No! (Score:2)
Anyway...
[insert appropriate gif here]
Support your local co-op ISP (Score:2)
GVEC here is better than Google Fiber in all respects.
Reap what you sow (Score:3)
I had another broadband provider at my old house and Comcast bought them out. Suddenly the cable modem which came free with my service for five years had a monthly charge and they jacked my price. Bought my own modem and they kept trying to charge me the rental fee. Move to another house and they tried to charge me rental on my own hardware again and jacked the price more. My wife wound up trying to get them to fix a bill that they screwed up. They brought down the red headed fury and she cancelled everything. Had fiber service up within a few days and havenâ(TM)t looked back. Their prices are a joke and their customer service is trash.
Re: (Score:2)
Let's add that they don't truly have unlimited, and if you want truly unlimited, you need to pay for truly unlimited... Huh fuckers. Another $50!
Plus, their cable upload sucks. We're among the people who moved away from Comcast 1gb down/100mbps up... and were paying close to $200/month for truly-truly-really-unlimited to now $95 for about 750 Mbps download/upload via fixed wireless. So far, it's been working great.
It's not just their prices (Score:1)
I recently stopped using xfinity due to their customer service. It takes three hours, one of which is active phone time, to get a human to come out. The process is very much designed to get people to give up. I am now a VERY happy customer of calyx.org
I used to live in the US (Score:2)
I had Comcast. I signed up for some reasonable price agreed on the phone, then they started sending me bills for about 250 USD (for internet + cable).
Eventually I switched to a local competitor. They offered Ethernet to my apartment, with unlimited IPv4 internet IPs with no NAT (seriously) for only 60 USD/month. On top of that a few extra bucks for streaming services and it's better service for half the price.
Then Comcast in their genius tried sending me to a debt collector.
F*ck Comcast (Score:2)
AT&T finally offered an alternative for my parents house last year, even if it's just through a dedicated 5G modem. Now my parents pay half the price and the internet actually hits the advertised, usable speeds if I go to visit. Amazing, 6/10 would recommend that or anything else but Comcast in an instant.
Are they still asymmetric? (Score:2)
Their standard service was still 8 times slower on upload versus download the last time I checked.
Despite the pandemic showing us that we need two-way video to do virtual anything, so service is limited by the slowest data direction.
I'm considering moving to a senior living place in the next year or so. One sticking point is that their building ISP is Comcast.
I'm a software engineer - my work network meetings are mostly audio and screen sharing, so I can tolerate asymmetric data, barely.
My wife is a sign l
Re: Are they still asymmetric? (Score:2)
Yes, on cable they are. I have their fastest service which is 2 Gbps down. Upstream is about 300 Mbps. I wish it was symmetrical.
Performance is only part of the equation (Score:2)
Their history of poor customer service and the talk of data caps means people are doing exactly what they should: shopping elsewhere.
Contract shenanigans (Score:2)
Have not ended. You still have to call every year to stop your bill from doubling. A few years ago, they wouldn't budget on the price. I ended up switching to a fixed wireless ISP. It sacked, sadly. I'm back on Comcast. Currently at $80/month on 2 Gbps/300 Mbps.
Their advertised price is now $100/month with 5 year guarantee. I would not take that deal now if my contract ended.
Comcast deserves to go out of business. (Score:2)
The word has gotten out on a shitty company with a shitty reputation. Having dealt with the promises and lies of many cable companies, knowing how Comcast has treated my friends and family, and the list of complaints theyve drawn over the years, its time to say good riddance. There are too many equally good options available.
they already jacked their prices to beyond stupid! (Score:2)
Damage done!