New York Now Requires Retailers To Tell You When AI Sets Your Price (nytimes.com)
- Reference: 0180252179
- News link: https://yro.slashdot.org/story/25/12/01/1740216/new-york-now-requires-retailers-to-tell-you-when-ai-sets-your-price
- Source link: https://www.nytimes.com/2025/11/29/nyregion/personalized-surveillance-pricing-ai-new-york.html
[2]non-paywalled source
-- a measure that lawyers say will make algorithmic pricing "the next big battleground in A.I. regulation."The law, enacted through the state budget, requires online retailers using personalized pricing to post a specific notice: "THIS PRICE WAS SET BY AN ALGORITHM USING YOUR PERSONAL DATA." The National Retail Federation sued to block enforcement on First Amendment grounds, arguing the required disclosure was "misleading and ominous," but federal judge Jed S. Rakoff allowed the law to proceed last month.
Uber has started displaying the notice to New York users. Spokesman Ryan Thornton called the law "poorly drafted and ambiguous" but maintained the company only considers geographic factors and demand in setting prices. At least 10 states have bills pending that would require similar disclosures or ban personalized pricing outright. California and federal lawmakers are considering complete bans.
[1] https://www.nytimes.com/2025/11/29/nyregion/personalized-surveillance-pricing-ai-new-york.html
[2] https://techcrunch.com/2025/11/29/new-york-state-law-takes-aim-at-personalized-pricing/
"Individualized" pricing is anti-competetive (Score:2)
It is data-driven scalping and it WILL devalue your wealth, because this way they can undermine price elasticity.
Re: (Score:1)
Can someone please create a counter-ai which will make you appear as poor as possible and therefore get cheap AI generated pricing?
Hence the discount cards (Score:2, Troll)
That's always been the game. Use your data to gain insight to exactly how much extra they might be able to extract per person.
Grocery store points card? Yep, you nailed it. They charge higher prices if you don't give them your data, in order to charge higher prices. They're just letting you delay it a little bit while they build their price gouging system.
I'm fighting back. I'm using AI to get information on their prices and historical data so I can determine if the price is good or BS. Sooner or later we'l
How will NYC enforce this? (Score:2)
All a company has to say is that they use a third party company that uses various data sources to set the optimal price for the time period, and they are off the hook.
We already have anti-discrimination laws. (Score:2)
Start enforcing them. equal pricing for everyone regardless of race, color, and income is protected by law. Just add personal data to that discrimination law.
Re: (Score:1)
Yep. I think it may be time to kick out the plugs keeping this old girl on top of the ocean.
Just hold that salute as we sink beneath the waves, mister!
Re: (Score:2)
Works fine for me... Try noscript?
Re: (Score:2)
Same for me on Firefox with uBlock, no video ads. Wonder if this is affecting the lite version Chrome is forced into now?
Re: (Score:3)
Meh, I allow ads on Slashdot because I support the site and want to see it continue to exist.