DirecTV Will Soon Bring AI Ads To Your Screensaver (theverge.com)
- Reference: 0179779058
- News link: https://entertainment.slashdot.org/story/25/10/14/1323222/directv-will-soon-bring-ai-ads-to-your-screensaver
- Source link: https://www.theverge.com/news/798174/directv-glance-ai-shoppable-screensavers
> If that's not uncanny enough, you'll find items you can shop for within that AI environment, whether it's a piece of clothing similar to the one your AI likeness is wearing or a piece of furniture that pops up alongside it.
>
> The satellite TV giant is partnering with the AI company Glance to [1]roll out this experience to DirecTV Gemini devices starting next year . "We are making television a lean-in experience versus lean back," Rajat Wanchoo, the group vice president of commercial partnerships at Glance, tells The Verge. "We want to give users a chance to use the advancements that have happened in generative AI to create a ChatGPT moment for themselves, but on TV." Glance is owned by InMobi, the same company that [2]injected ecommerce bloatware into Motorola's budget phones .
[1] https://www.theverge.com/news/798174/directv-glance-ai-shoppable-screensavers
[2] https://tech.slashdot.org/story/24/03/21/1830255/motorola-spoiled-a-good-budget-phone-with-bloatware
Re: (Score:3)
> Fuck Advertising. ALL Forms.
There are useful forms of advertising. I want to know if a new mom & pop restaurant opens down the street from me. A sign on the side of the road for example letting me know they just opened.
I also think it is perfectly fine to offer free content in exchange for a few seconds of my time to watch an advertisement. This is simply a different payment method. Time rather than a currency exchange.
The issue with advertising is that current marketers seem to have no limits or boundaries in which they are n
Re: (Score:2)
> The issue with advertising is that current marketers seem to have no limits or boundaries in which they are not willing to cross
Exactly this - just like the early web, marketers arrogantly think that because they can (have the ability to) shove ads in our faces, that they must shove ads in our faces or that the ability somehow "gives them permission" to do so, forcefully.
The future as nightmare :o (Score:2)
“We want to give users a chance to use the advancements that have happened in generative AI to create a ChatGPT moment for themselves, but on TV.”
Reminds me of the Mr. Robot episode where Eliot ended up in a 1980s style sitcom.
Re: (Score:2)
> “We want to give users a chance to use the advancements that have happened in generative AI to create a ChatGPT moment for themselves, but on TV.” Reminds me of the Mr. Robot episode where Eliot ended up in a 1980s style sitcom.
Just saw that one for the first time last night. Alf even showed up, though I was disappointed he didn't eat any cats.
I really enjoy (Score:2)
I really enjoy reading how these low effort stooges try to sell their value add(for them). Instead of leaning in I hope some toss it out.
Yeah, there we go. (Score:2)
> "We want to give users a chance to use the advancements that have happened in generative AI to create a ChatGPT moment for themselves, but on TV."
Yeah, that's how people will get a chance to utilize the advancements of generative AI. Through advertising. This is the advancement of the human race, top-down, people. Take our most advanced advertising technology and *EXPERIENCE* it! Feel the power of our advancements! FEEL IT!
Great use of resources (Score:2)
I have been reading about how our power grid, freshwater, and basically...money, is all being pissed away so we can have more of this shit-slop thrown at us.
When will the AI bubble finally pop so this goes away?
AI is Advertisement Intensification (Score:3)
As I've been saying...
Brainstorming / boardroom gone wrong. (Score:2)
> "We want to give users a chance to use the advancements that have happened in generative AI to create a ChatGPT moment for themselves, but on TV."
The genesis of many, many bad ideas: ", but on ..."
(Pretty sure the first part of that quote is dumb too.)
I looked at cable tv yesterday... (Score:1)
So I looked at cable tv yesterday.
I had access to a remote control and a tv with "all the channels" so, for the first time in several years, I started clicking around through the channel guide and selecting stuff more-or-less at random.
I selected a dozen or so different channels and there was only ONE that wasn't playing a commercial when I selected it. One. Single. Channel.
I even waited for a minute or two on some of the channels to see what the programming looked like, and I got to watch more ads and a f
Can somebody please (Score:2)
...pop this AI bubble already?
The Great Enshittification... history will call (Score:4, Insightful)
this period in time.
Re: (Score:2)
Solutions looking for problems.
Re: (Score:2)
Con artists looking for marks.
Re: (Score:2)
Makes me glad I gave up on TV. (OTOH, it makes me worry about the next time I need to replace a monitor.)