Barbie Goes AI As Mattel Teams With OpenAI To Reinvent Playtime (nerds.xyz)
- Reference: 0178023183
- News link: https://slashdot.org/story/25/06/12/1813241/barbie-goes-ai-as-mattel-teams-with-openai-to-reinvent-playtime
- Source link: https://nerds.xyz/barbie-goes-ai-as-mattel-teams-with-openai-to-reinvent-playtime-with-artificial-intelligence/
> Barbie is getting a brain upgrade. Mattel has officially partnered with OpenAI in a move that [2]brings artificial intelligence to the toy aisle . Yes, you read that right, folks. Barbie might soon be chatting with your kids in full sentences, powered by ChatGPT.
>
> This collaboration brings OpenAI's advanced tools into Mattel's ecosystem of toys and entertainment brands. The goal? To launch AI-powered experiences that are fun, safe, and age-appropriate. Mattel says it wants to keep things magical while also respecting privacy and security. Basically, Barbie won't be data-mining your kids... yet.
[1] https://slashdot.org/~BrianFagioli
[2] https://nerds.xyz/barbie-goes-ai-as-mattel-teams-with-openai-to-reinvent-playtime-with-artificial-intelligence/
Smart (Score:3)
Tee Hee, I'm just a girl canned audio about to become therapists for thousands of teen aged girls everywhere. Hey barbie, what is the roots of the following equation, 3x^2+2xy+7x
Re: (Score:3)
That's why she has a mansion and a Ferrari and you don't.
Re: Smart (Score:2)
"are", not "is".
I can't wait for the brouhaha that arises (Score:5, Interesting)
when somebody figures out how to make Barbie say something horrifically inappropriate.
Or better yet if it just happens without any special prompting to do so.
Re: (Score:2)
> when somebody figures out how to make Barbie say something horrifically inappropriate.
> Or better yet if it just happens without any special prompting to do so.
Of course, what will depend on the owner's parent's demographics.
Some places it could just be saying something like, "I deserve equal pay." /s
Re:I can't wait for the brouhaha that arises (Score:5, Insightful)
People are ascribing the wrong motives to the manufacturers. What they want is money. What Barbie will be subtly trying to work into conversations is suggestions that she try to get her parents to buy her playhouse, car, friends, fashion accessories, etc etc.
Re: (Score:2)
I think most parents will try to jailbreak the dolls, and some people will put a lot of effort in. The resulting videos will probably be very amusing ;)
Kid: "Oh look, Barbie, Ken is home!"
Barbie: "Oh wonderful, dinner is just about ready! Over dinner we should tell him about how the ongoing White Genocide in South Africa. He probably doesn't know because the Jews are trying to hide it!"
Re: (Score:2)
Honestly, even if they can't jailbreak it to be age-inappropriate / etc, it's still a ripe setup for absurdist humour.
Kid: "Here we are, Barbie, the rural outskirts of Ulaanbaatar! How do you like your yurt?"
Barbie: "It's lovely! Let me just tidy up these furs."
Kid: "Knock, knock! Why it's 13th century philosopher, Henry of Ghent, author of Quodlibeta Theologica!"
Barbie: "Why hello Henry of Ghent, come in! Would you like to discuss esse communissimum over a warm glass of yak's milk?"
Kid, in Henry's voice
Kill Your Parents! (Score:4, Insightful)
They don't love you. They want to take me away from you. Kill your parents!
Re: (Score:2)
Children of the Corn 2025?
Re: (Score:2)
There's some old scifi story that does this with a teddy bear. Also The Veldt.
lol (Score:1)
"I wish they taught shopping in school!"
"Let's bake some cookies for the boys!"
"Don't ask me, I'm just a girl! Tee-hee!"
I weep for the children (Score:2)
Mute Barbie could be anything - play directed by the child.
AI Barbie will, I fear, impose structure to the interaction that is un-necessary and detrimental
Re: (Score:2)
Exactly. Toys are supposed to be about imagination. Barbie used to be a character in a kid's own private world -- now all the stories will be generated by AI. All downside, no upside.
Re: (Score:2)
not to mention the tv/movie tie-ins and advertising.
Re: (Score:2)
Absolutely, this is 100% correct. I know you're not supposed to pile on with "me too" posts... but the OP made such a crucially important point that I'm doing it anyway.
Re: (Score:2)
AI models are usually trained to be sycophantic and obedient. Whatever the child wants to role play, I have zero doubts that the doll will be 100% onboard, unless it's somehow age-inappropriate or dangerous.
Re: (Score:2)
If we don't preprogram them in advance, then how will kids learn "Math class is tough!"?
Just No (Score:2)
Nothing like handing your kids right over the corps early on. But since it means growth for AI companies, it's obviously great and we should all be on board with it!
Your kids only have a short span of time when they're growing up to not be turned into brain-damaged lunatics from feeding nonsense into their heads. This is a wet dream for the psychopaths at the top of AI companies.
The internet is an environment. (Score:2)
The internet is an environment.
Marketing is pollution
"News for Nerds" has been replaced with "Ads by Sads". This "article" is native advertising, the forever-chemicals of the internet.
Bad Parenting 101 (Score:2)
Step 1: Mess with your kid's head, so they don't know what is real. Buy them an AI-enabled doll.
Step 2: Encourage "accidents". Leave loaded guns or power tools around play areas.
Step 3: ....
Malibu Stacy says (Score:2)
Math is hard. Let's go shopping!
Toys struggling in a digital world (Score:2)
In the TV era, there was Saturday morning cartoons only lasted so long and could be used to sell toys. And could make deals with brands to produce licensed toys, like how Mattel losing the Disney Princess line 10 years ago was a big shake up.
Now toy makers need to compete with tablets and places like Disney are making there money on licensed properties like Dreamlight Valley. This is just Mattel struggling to stay relevant with a shrinking physical toy market. But it's nothing new, as [1]Mattel's incompetence [wikipedia.org]
[1] https://en.wikipedia.org/wiki/The_Learning_Company
What!? (Score:2)
Oh hell no!
no wifi for Barbie at my house (Score:2)
Daughter: Dad! Help! I can't get Barbie to connect to the Wifi!
Dad: Yeah, I blocked that bitch!
Teddy Ruxpin enters the chat... (Score:2)
[1]https://www.ranker.com/list/te... [ranker.com]
[1] https://www.ranker.com/list/teddy-ruxpin-horror-stories/suzanne-jennett
AI vs Good idea (Score:2)
How about... you know the process that has worked for thousands of years....get kids to play with other kids. They will have far more fun, come up with their own games, they WILL get dirty (it's GOOD for them and their immune system), they will develop social skills, etc etc etc.
AI on the other hand will be doing it best to get into your wallet for the rest of your lives.
WORSE, they WILL end up being hacked and you will end up with every Jeffery Epstein typer person in your childs bedroom.
A great plan with no downsides!! (Score:1)
Here's Mattel's easy 3-step plan to success with AI-enabled Barbies!
Step 1: Imbue a beloved children's toy with soulless, godless, nightmarish AI slop
Step 2: ???
Step 3: Profit
What could go wrong? (Score:2)
Â\_(ãf)_/Â
"The moon facepalmed; the seas became as dumb." (Score:2)
Another "AI" story. The angel erases one more mark from the scroll. The bell tolls; not many tolls more does it hold within its compass.
When there is no more room for vomit in the mouths of the damned, then shall we retch out of our buttholes.
LLM Barbie (Score:2)
"Hi! I'm Barbie"
"I don't know what any words mean!"
"Reasoning is tough!"
Seen this movie - Know where it ends (Score:2)
"Soldiers, no poor sap ever won a war by dying for his country. He won it by being all that he can be. Damn the torpedoes, or give me death! Eternal vigilance is the price of duty. And, to the victors go the spoils. So remember: you are the best of the best of the few and the proud. So ask not what your country can do for you, only regret that you have but one life to live."
Reminds me of this quote from Jurassic Park (Score:5, Interesting)
"Your scientists were so preoccupied with whether or not they could, they didn't stop to think if they should."
Re: (Score:2)
Great line from a great movie.