News: 0177054783

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Meta Blocks Apple Intelligence in iOS Apps (9to5mac.com)

(Thursday April 17, 2025 @11:39AM (msmash) from the tussle-continues dept.)


Meta has [1]disabled Apple Intelligence features across its iOS applications, including Facebook, WhatsApp, and Threads, according to Brazilian tech blog Sorcererhat Tech. The block affects Writing Tools, which enable text creation and editing via Apple's AI, as well as Genmoji generation. Users cannot access these features via the standard text field interface in Meta apps. Instagram Stories have also lost previously available keyboard stickers and Memoji functionality.

While Meta hasn't explained the decision, it likely aims to drive users toward Meta AI, its own artificial intelligence service that offers similar text and image generation capabilities. The move follows failed negotiations between Apple and Meta regarding Llama integration into Apple Intelligence, which reportedly collapsed over privacy disagreements. The companies also maintain ongoing disputes regarding App Store policies.



[1] https://9to5mac.com/2025/04/16/meta-blocks-apple-intelligence-on-facebook-and-its-other-ios-apps/


Meta can't win (Score:2)

by Baron_Yam ( 643147 )

Apple controls iOS. If they want their OS to have access to a text field in an app on their device... they're going to get it or the app will get blocked.

And honestly, if Apple and Facebook go head-to-head, do you really see Apple fans dumping their iPhones for Mark?

Re: (Score:2)

by atrimtab ( 247656 )

Apple can just allow it's customers to turn it back on. Perhaps, with a warning that it was turned off by any app that does so.

It's good to be the king or the sole provider of an operating system or AI.

Antitrust (Score:2)

by Holi ( 250190 )

I am certain this will help them in their antitrust case /s

Re: (Score:3)

by thegarbz ( 1787294 )

> I am certain this will help them in their antitrust case /s

I'm not sure why you're talking sarcasm here. This is by definition competition. Apple has provided an API that allows Apple Intelligence to be turned off in an app, and Meta is using it. No one is forcing another company to do anything, which is what anti-trust is about.

<devkev> yeah i saw the lightning gun and where you were going, thinking
you were gonna kick some ass :)
<devkev> didn't realise it would be your own :)