News: 0176754749

  ARM Give a man a fire and he's warm for a day, but set fire to him and he's warm for the rest of his life (Terry Pratchett, Jingo)

People Are Using Google's New AI Model To Remove Watermarks From Images (techcrunch.com)

(Monday March 17, 2025 @06:40PM (BeauHD) from the would-you-look-at-that dept.)


An anonymous reader quotes a report from TechCrunch:

> Last week, Google expanded access to its [1]Gemini 2.0 Flash model's image generation feature, which lets the model natively generate and edit image content. It's a powerful capability, by all accounts. But it also appears to have few guardrails. Gemini 2.0 Flash will uncomplainingly create images depicting celebrities and copyrighted characters, and -- as alluded to earlier -- [2]remove watermarks from existing photos .

>

> As several X and Reddit users [3]noted , Gemini 2.0 Flash won't just remove watermarks, but will also attempt to fill in any gaps created by a watermark's deletion. Other AI-powered tools do this, too, but Gemini 2.0 Flash seems to be exceptionally skilled at it -- and free to use. To be clear, Gemini 2.0 Flash's image generation feature is labeled as "experimental" and "not for production use" at the moment, and is only available in Google's developer-facing tools like AI Studio. The model also isn't a perfect watermark remover. Gemini 2.0 Flash appears to struggle with certain semi-transparent watermarks and watermarks that canvas large portions of images.



[1] https://deepmind.google/technologies/gemini/flash/

[2] https://techcrunch.com/2025/03/16/people-are-using-googles-new-ai-model-to-remove-watermarks-from-images/

[3] https://www.reddit.com/r/singularity/comments/1jbt0md/gemini_is_pretty_good_in_removing_watermarks/?share_id=4HCfQplYgUfq75v8vaqfW&utm_content=1&utm_medium=ios_app&utm_name=ioscss&utm_source=share&utm_term=1



Content protections (Score:3)

by Petersko ( 564140 )

Goodbye to content protection. The whole idea is dying. Content will increasingly be provided by creative altruists and fools.

The altruists have my respect. Whatever their motivations may be, ownership and recompense are not among them. Usually they have reasonable assumptions about the lack of control they have over the works they have released into the wild.

The fools... oddly enough, they too have my respect. Even if I think their expectations are unreasonable, they're doing their best while the world prepares to teach them a lesson or two.

The groups that I don't respect as much are those who will go down endlessly fighting to preserve a paradigm that doesn't exist anymore.

Now I believe that creative work has value, that it should be protected, and that in a perfect world it wouldn't be stolen. And yes, I consider piracy stealing. But... that's not where we're headed. When cds made the medium irrelevant the writing was on the wall.

Re: (Score:2)

by alvinrod ( 889928 )

Content production will just shift. If an AI can churn out cheap films people will spend money going to plays, concerts, or other live entertainment that the previously would have spent on going to movies. Actors can still make a living from live stage performances even if it's not nearly as much as they could as film stars.

Look at the number of people making hundreds of thousands or millions of dollars on streaming platforms. That form of content didn't exist until recently and now some of the top earne

Re: (Score:2)

by garett_spencley ( 193892 )

I don't share your pessimism.

The Achilles Heel of LLMs is that they are trained on human generated content. If that human generated content disappears, then so does the LLMs. People, in general, don't just crave "content", as if the concept is something ephemeral that exists in a vacuum. They crave specific content that meets specific requirements.

Maybe someone will be content watching entertainment, for example, that is completely artificial in every way (AI generated with nothing novel). But have you noti

Locked out (Score:2)

by malx ( 7723 )

I don’t know who is getting unfiltered access to manipulate celebrity images. When I tried to get Gemini to touch up an AI generated image of myself (based on photos of myself I uploaded to a different model), it said that it could not work with images of real people.

Bullshit, nobody uses Gemini AI (Score:3)

by ebunga ( 95613 )

This can't possibly be real. Nobody uses Gemini AI intentionally.

So what? (Score:2)

by allo ( 1728082 )

GIMPs resynthesize could do it 10 years ago. And GIMP was a lot worse than Photoshop for that. When it comes to AI you can use the very first stable diffusion model (that one that can't draw fingers) for that and it works. There are example codes for API usage, that use person detection combined with image generation to automatically remove persons from images.

Finally a real use! (Score:1)

by gweihir ( 88907 )

That took some time...

Looks like generative AI actually can be used for some stuff:

- Malware authors find that writing malware becomes a lot easier and faster

- Writers of crap find it can do better crap

- And now we finally can automate watermark removal! Please do DRM removal next!

A great win and definitely worth the extreme investments!

The world really isn't any worse. It's just that the news coverage
is so much better.