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C-suite Goes Gig as Demand For Fractional Work Rises (axios.com)

(Friday December 27, 2024 @05:42PM (msmash) from the changing-times dept.)


There's been an explosion of interest among senior executives -- including C-suite leaders -- in [1]going gig, or "fractional." From a report:

> "People don't want to go back to pre-COVID -- [they] want control, more work-life-balance, and a say over who they work with and how they work," Karina Mikhli, founder of Fractionals United, a 13,000-member community group, tells Axios in an email.

>

> A fractional leader is someone with lengthy experience who works part-time and long-term to help run and represent a company, according to Mikhli. They are "on the org chart and have a seat at the leadership table," she says. Consultants, on the other hand, sit outside of organizations and work on a project basis.

>

> Khadijah Robinson, a fractional COO for young companies, started committing to the role at the start of 2023 after being burnt out from "a nonstop decade of go, go, go," she tells Axios. "I also wanted to be able to work on multiple things," she says.



[1] https://www.axios.com/2024/12/27/c-suite-fractional-freelance-gig



How's that again? (Score:2)

by 93 Escort Wagon ( 326346 )

> Khadijah Robinson, a fractional COO for young companies, started committing to the role at the start of 2023 after being burnt out from "a nonstop decade of go, go, go," she tells Axios. "I also wanted to be able to work on multiple things," she says.

This doesn't ring true at all. How is she going to "work on multiple things" without being "go, go, go"? Unless she's planning to half-ass all of them.

I'm pretty sure this statement was more personal marketing than anything else, though.

This isnt new (Score:2)

by jhoegl ( 638955 )

This is literally how executives work, as well as the boards that they serve on.

Every executive I have worked for has worked for or with multiple companies, including board meetings.

There is nothing that says "I dont do shit for the company I lead", more than executives with multiple jobs and positions for other companies.

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