Apple Loses Mantle as World's Biggest Phone Seller To Samsung as China Sales Drop (theguardian.com)
(Monday April 15, 2024 @11:37AM (msmash)
from the how-about-that dept.)
- Reference: 0173534460
- News link: https://apple.slashdot.org/story/24/04/15/143222/apple-loses-mantle-as-worlds-biggest-phone-seller-to-samsung-as-china-sales-drop
- Source link: https://www.theguardian.com/business/2024/apr/15/apples-loses-mantle-as-worlds-biggest-phone-seller-to-samsung-as-china-sales-drop
Apple has [1]lost its spot as the world's biggest mobile phone seller after a steep sales drop as South Korean rival Samsung retook the lead in the global market share. From a report:
> Samsung had been the biggest seller of mobile phones for 12 years until the end of 2023, when sales of Apple's iPhone models overtook it. Global smartphone shipments increased by 8% to 289.4m units during January-March, according to research firm IDC. Samsung won a 20.8% market share, beating Apple's 17.3% share, which has been dented by slowing sales in China.
>
> IDC said that Apple shipped 50.1m iPhones in the first quarter, down from the 55.4m units it shipped in the same period last year. It was the biggest drop in iPhone sales since Covid-19 lockdowns caused global supply chain chaos in 2022. The drop in Apple sales, despite a growing global market, was partly ascribed to difficulties in China. Local rivals including Xiaomi and Huawei have put pressure on Apple and Samsung. At the same time, China's government has moved to ban devices made by foreign companies from workplaces.
[1] https://www.theguardian.com/business/2024/apr/15/apples-loses-mantle-as-worlds-biggest-phone-seller-to-samsung-as-china-sales-drop
> Samsung had been the biggest seller of mobile phones for 12 years until the end of 2023, when sales of Apple's iPhone models overtook it. Global smartphone shipments increased by 8% to 289.4m units during January-March, according to research firm IDC. Samsung won a 20.8% market share, beating Apple's 17.3% share, which has been dented by slowing sales in China.
>
> IDC said that Apple shipped 50.1m iPhones in the first quarter, down from the 55.4m units it shipped in the same period last year. It was the biggest drop in iPhone sales since Covid-19 lockdowns caused global supply chain chaos in 2022. The drop in Apple sales, despite a growing global market, was partly ascribed to difficulties in China. Local rivals including Xiaomi and Huawei have put pressure on Apple and Samsung. At the same time, China's government has moved to ban devices made by foreign companies from workplaces.
[1] https://www.theguardian.com/business/2024/apr/15/apples-loses-mantle-as-worlds-biggest-phone-seller-to-samsung-as-china-sales-drop
Apple and Samsung Release Dates (Score:2)
by ranton ( 36917 )
Isn't this simply explained by the release dates for Apple and Samsung flagship phones? The Apple 15 came out in September, so Q4 2023 was very good for Apple. The Samsung S24 was released in January, so Q1 2024 was better for Samsung.
Apple dropped from 24.7% market share in Q4 23 to 17.3% in Q1. They had a drop of 5.4% in 2022, 7.4% in 2021, and 6.7% in 2020 (from Q4 to Q1). 2023 was an oddity with only a 4.4% drop. This 7.4% drop is on the high end but still within the norm over the past few years.
Bedtime (Score:2)
So, Apple getting into bed with the CCP and bending freedoms in the name of sales isn't working any longer? Say it isn't so.