Apple knits up $230 sock for your iPhone in time for Christmas
- Reference: 1762966972
- News link: https://www.theregister.co.uk/2025/11/12/apple_iphone_pocket/
- Source link:
"Inspired by the concept of 'a piece of cloth,' its singular 3D-knitted construction is designed to fit any iPhone as well as all pocketable items," according to Apple.
It is designed by the Japanese fashion house ISSEY MIYAKE, which may mean something to Steve Jobs fanatics as it produced the black turtleneck Apple's co-founder frequently wore when on stage.
[1]
iPhone Pocket in 'cinnamon'
We're told that the iPhone Pocket "features a ribbed open structure with the qualities of the original pleats by ISSEY MIYAKE."
"Born from the idea of creating an additional pocket, its understated design fully encloses iPhone, expanding to fit more of a user's everyday items. When stretched, the open textile subtly reveals its contents and allows users to peek at their iPhone display," [2]Apple says .
[3]
Effectively, it is a sock with a strap. But at £139.95/$149.95 for the short-strap version and £219.95/$229.95 for the long-strap variant, Apple has to wax lyrical while looking people straight in the eye to convince them, without smirking, that this is a must-have item.
[4]
[5]
The iPhone Pocket can be worn in a variety of ways: "Handheld, tied onto bags or worn directly on the body."
[6]Apple faces £1.5B payout after losing UK App Store case
[7]Apple's ultra-thin iPhone flops as foldable iPad hits a crease
[8]London cops unplug iPhone crime ring said to nick 40% of city's mobiles
[9]Don't despair. iFixit says you can still repair that iPhone Air
The possibilities seem endless. The short strap version comes in eight colors, including lemon (not just yellow), mandarin (orange), peacock (marine blue, we think) and brown, sorry… "cinnamon." The longer-strapped sock is only available in three colors.
"The design of iPhone Pocket speaks to the bond between iPhone and its user, while keeping in mind that an Apple product is designed to be universal in aesthetic and versatile in use," said Yoshiyuki Miyamae, design director of MIYAKE DESIGN STUDIO.
Molly Anderson, Apple's vice president of Industrial Design, said: "This clever extra pocket exemplifies those ideas and is a natural accompaniment to our products. The color palette of iPhone Pocket was intentionally designed to mix and match with all our iPhone models and colors."
[10]
"Its recognizable silhouette offers a beautiful new way to carry your iPhone, AirPods, and favorite everyday items," she added.
With the iPhone out on display, the pricey knitwear might also save thieves the trouble of picking a pocket in the traditional sense.
Socks are always a reliable gift for the unimaginative buyer, and with Thanksgiving and Christmas just around the corner, there is one more option for those easily parted from their money. ®
Get our [11]Tech Resources
[1] https://regmedia.co.uk/2025/11/12/iphone_pocket_cinnamon.jpg
[2] https://www.apple.com/uk/newsroom/2025/11/introducing-iphone-pocket-a-beautiful-way-to-wear-and-carry-iphone/
[3] https://pubads.g.doubleclick.net/gampad/jump?co=1&iu=/6978/reg_offbeat/front&sz=300x50%7C300x100%7C300x250%7C300x251%7C300x252%7C300x600%7C300x601&tile=2&c=2aRURiNBdhFCnASkDJNJcGQAAAU0&t=ct%3Dns%26unitnum%3D2%26raptor%3Dcondor%26pos%3Dtop%26test%3D0
[4] https://pubads.g.doubleclick.net/gampad/jump?co=1&iu=/6978/reg_offbeat/front&sz=300x50%7C300x100%7C300x250%7C300x251%7C300x252%7C300x600%7C300x601&tile=4&c=44aRURiNBdhFCnASkDJNJcGQAAAU0&t=ct%3Dns%26unitnum%3D4%26raptor%3Dfalcon%26pos%3Dmid%26test%3D0
[5] https://pubads.g.doubleclick.net/gampad/jump?co=1&iu=/6978/reg_offbeat/front&sz=300x50%7C300x100%7C300x250%7C300x251%7C300x252%7C300x600%7C300x601&tile=3&c=33aRURiNBdhFCnASkDJNJcGQAAAU0&t=ct%3Dns%26unitnum%3D3%26raptor%3Deagle%26pos%3Dmid%26test%3D0
[6] https://www.theregister.com/2025/10/24/uk_class_action_apple/
[7] https://www.theregister.com/2025/10/23/apples_ultrathin_iphone_flops/
[8] https://www.theregister.com/2025/10/07/london_phone_ring_bust/
[9] https://www.theregister.com/2025/09/22/ifixit_iphone_air/
[10] https://pubads.g.doubleclick.net/gampad/jump?co=1&iu=/6978/reg_offbeat/front&sz=300x50%7C300x100%7C300x250%7C300x251%7C300x252%7C300x600%7C300x601&tile=4&c=44aRURiNBdhFCnASkDJNJcGQAAAU0&t=ct%3Dns%26unitnum%3D4%26raptor%3Dfalcon%26pos%3Dmid%26test%3D0
[11] https://whitepapers.theregister.com/
So it's sock jokes? I suppose we'll have to, darn it.
Need some yarn to stitch it?
Just for those people who've had the wool pulled over their eyes.
I think I may have to put my foot down to stop this nonsense!
Oh put a sock in it! The jokes hanging on by a thread.
Apple Support s[t]ock response
"You're wearing it wrong."
iSniipper?
I think I will market some custom snippers, designed to quickly relieve the iDiiots of their purses.
A bit sad nobody thought of a corresponding item for Glassholes a few years back, it might have saved the world from Meta-bator spy gear.
Anybody remember Zune?
`brown, sorry… "cinnamon."` -- might be an indicator.
The bullshit these people come out with
>> The design of iPhone Pocket speaks to the bond between iPhone and its user
My toes curled up, reading this.
Re: The bullshit these people come out with
If your toes are anything like British Rail sandwiches then they will need ironing.
Too cheap
It's too cheap. It should sell for 999 dollars.
Re: Too cheap
I would willingly mortgage my house to pay for it...
Oh, wait, no. That's the BBC Test Card F.
Cook taking lessons from the Orange Oaf?
This is up there with Trump sneakers & watches.
early april fool?
i had to check the date, this sort of thing is normally an April fool joke
a fool and their money ..........
Re: early april fool?
It’s a publicity stunt from Apple.
That “fool and his money” cliche is so tired.
Peacock
I'm guessing you don't really need an additional pouch under those unfortunate circumstances.
Checking the date
I mean, this looks very much like some of those wonderfully credible April fools for fanbois but apparently isn't!
Very Nice!
https://www.facebook.com/nelsonmail/photos/have-you-seen-sacha-baron-cohen-and-isla-fisher-out-and-about-in-the-nelson-regi/10157908827665285/
Doubles as a wank sock for the Apple wankers
Had to check the date
No really, it is November, not April. It seems the birth rate is approximately 60 per hour, and fools and their money are soon parted.
Thinking ahead ...
I see a prototype iCod (iCodpiece).
My 70+ year old aunt...
...you can guess what comes. Knit her own pouch for her smart-phone, with cord to hang it around her heck or arm-neck. She's been doing that long before the phones for "smart". For every new mobile phone she got she made a new one, and will do so again for her next.
Obviously not for those a bit down at heel.